Sofia och Chris

Om hur Sofia Hellqvist och Chris O’Neill framställdes i svenska medier under perioden kring respektives bröllop

Our main purpose with this study was to explore how Swedish media have depicted the Swedish royal family during the weeks surrounding two royal weddings. The study has been accomplished
using both a quantitative analysis and a qualitative textual analysis.
Articles from the tabloid newspapers Aftonbladet and Expressen were analyzed using a coding scheme which then was processed using SPSS. The qualitative textual analysis was performed
using Ethnographic Content Analysis on four articles from the same period of time as the articles in the quantitative analysis.
Our study shows that the news-value for the Swedish royal family is high and that what is prioritised in the coverage are “light” news instead of critical articles.
Keywords: cultural capital, gender, news value, royal wedding

Adrian Norlund och Karl-Oskar Skeppstedt
Journalist, Journalistikgranskning , vt16
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